NOTE: This was written as a school project, so I apologize in advance for the corniness and/or school-like style of this post.
The Internet has been a vast tool of information since it was created, whether it is for information, connecting, jobs, or sending messages to the world. However, the Internet is also filled with a lot of trash, whether it be idiots posting videos of their dogs running away from a squirrel, a man playing what he thinks sounds like saxophone with his mouth, or a celebrity violently ranting at a cameraman on the set of Terminator 4. However, one man’s trash is another man’s treasure, and people online pick up these things, thus turning into an Internet meme. Internet memes are jokes passed around on the Internet, to the point where they’ve gone viral, or spreading to the point of gaining much publicity and viewers very fast, like a virus. To the average person, these memes usually seem stupid, idiotic, or just plain confusing. However, when the term “Internet meme” is broken down, it makes somewhat more sense to others.
Internet memes are very easy to describe to others, but the message might be confusing. However, when the term is analyzed, it makes much more sense. According to Dictionary.com, the Internet is “a vast computer network linking smaller computer networks worldwide (usually prec. by the). The Internet includes commercial, educational, governmental, and other networks, all of which use the same set of communications protocols.” Basically, the Internet is a world of knowledge, information, networking, and communication, accessible to anyone with a connection. Also according to Dictionary.com, a meme is “a cultural item that is transmitted by repetition in a manner analogous to the biological transmission of genes.” Again, implying that a meme in this case is involving the Internet, all that’s really necessary in that definition is a cultural item repeated and passed along to others. Now that the term is defined, most newcomers to this idea ask “Where? When? And most importantly, why?”
The background of Internet memes is one of much confusion. The first ever Internet meme to go viral can be traced back to 1999, when a video entitled “Bad Day” was released to the masses. The video featured a man in his cubical having troubles with his computer, to the point where he just shoves the monitor off his desk, destroying his computer. Whether the video was authentic or staged may never be known, but nonetheless it set in motion the influx of memes to be created later on. Hundreds of irrelevant items have been called by the title of “Internet memes” since “Bad Day” was released, whether they were needed or not.
Some more popular memes are “lolcats”, which are cute and hilarious images of cats put to captions with misspelled grammar, “Yo Dawg”, which is based around Xzibit, the host of the MTV show ‘Pimp My Ride’, that pokes fun at him and his team of mechanics putting unnecessary but yet insanely cool items into the redesigned cars, by telling Xzibit to place unusual items within the unusual item discussed (such as a dog within a dog), and starting off the phrase with the greeting “yo dawg”, and “Over 9,000”, a term taken from the anime series Dragonball Z, where power levels of different characters are taken. One enemy of the hero within the series finds the hero’s power level has passed 9,000, in which he screams in disgust “His power level is over 9,000!” Since then, mashup videos, remakes, and more have been made surrounding the famous line, and now online, “over 9,000’ is a term to describe an innumerable amount. Though these memes created out of loneliness, randomness, and sometimes just pure stupidity, many have been successful in gaining the attention of a mainstream audience, famous and powerful minds, and even profiting from their creations.
Though they have absolutely no point or target whatsoever, Internet memes usually gain much more publicity, profit, and viralness then something actually important. For example, the creators of “lolcats” recently published a book full of their captioned cats, entitled “I Can Haz Cheezburger?” The book has received much talk and even got itself a place on “The New York Times” Bestseller list. As well as that, many memes usually get publicity and featured within mainstream media. When the meme “Yo Dawg” gained hype, Xzibit responded by telling others to stop the meme. However, he later embraced his new promotion online, and even made his own “Yo Dawg” joke. (Shortly after Xzibit did so, the meme died off, proving that celebrities aren’t yet ready for memes, or that celebrities are just not funny.) An Internet community once got Oprah, via the forums on her website, to say “over 9,000” on her talk show, providing more laughs and exposure for the joke. Memes possess powers that no other part of the Internet may possess, but what those powers are remain to be seen.
In the world of Internet memes, the surface has only just been examined. There appears to be an invasion of memes attempting to become discovered and popular daily, most failing. However, with the ability to publicize, and profit from memes, it would seem a whole new genre of comedy has been created, and will become more profound in the coming years. So, learn to embrace the ‘lolcats’ and the ‘RickRolls’ and all other memes, for it seems that they are part of the future of the Internet as well. And oh, what a future that will be.