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Let’s face it, Google is turning into Facebook: a company that will make anything popular, disregarding what their users want. Google does video. And photos. And email. And music. And blogging. And health records. And browsers. And operating systems. And social networking. And, now, broadband.
Google shouldn’t give a damn about being a social network, or any third party device for that matter. What they should care about is being the best damn search engine around. It was what the site started as, why it got discovered, and why people come back to it. It’s the best damn search engine around, and, quite frankly, all this other bullshit they’re making to “stay in the game” is useless.
Sure, a lot of it is useful; I couldn’t live without Gmail, Google Maps or YouTube, and both are major forces in the digital world. But Super Bowl ads? “Reinventing email”? Thanks, but pass. I could care less about Buzz. It’s no different than any other Twitter clone out there. Which is why it being a product of Google bothers me: If Google, the most popular search engine, and the most visited website in the world, is going to release a product, it should be revolutionary, interesting, or game-changing in some way, not just pointless.
So, when Google Buzz fails, don’t be surprised. And when you sit around, wondering what ever happened to the little search engine that could, don’t be surprised, either. You have to know when too much is too much, and, right now, it looks like Google doesn’t.